The celebration of Samokov is the biggest celebration in the region and annually attracts residents from the surrounding towns and villages, as well as many guests who join in the celebrations.

According to an established tradition, the Feast of Samokov begins on one of the holiest days for Orthodox Christians - the Assumption of the Theotokos on August 15 (Monday), which is also the feast day of the Metropolitan Church in the town.

On the first day of the celebrations, a solemn Holy Mass will be celebrated in the Metropolitan's Church of the Assumption. This symbolic beginning will kick off the week-long celebrations that will attract people of all ages from near and far.

The rich program of the city celebrations includes a variety of sporting and cultural events in which all citizens and guests of Samokov can take part.

The last day of the celebrations, 21st August, the day of St. Simeon of Samokov, the patron saint of the town, is traditionally the culmination of the celebrations

The celebration is held in cooperation with Borosport AD.